Tarte Cheek Stain


A fresh flush of colour. Can signal a girl’s innocence. An indiscriminate thought. Whatever the secret, every lady looks all the more enticing with a delightful kiss of colour on her cheeks. It’s why we think Tarte Cheek Stain ($30) in the Natural Beauty shade should be your perfect pick-me-up summer blush.

Though it's billed as gel tint, this tantalizing rouge is a highly pigmented one that blends seamlessly with fingers. We draw attention to this particular colour, as its first ingredient is actually sunflower seed oil. Say what? You didn’t think some of your coveted beauty products were created with natural oils? They sure are, missy. Many beauty brands have carefully constructed gems that infuse a dollop of natural essences to every day beauty wares, if the thought of using pure oils still frightens some of you.

Natural beauty is a sort of burnished rose - not pink not red, just perfectly flushed - suitable for most skin tones from fair to wheat. Do use a soft hand or a foundation brush for a seamless finish over the apples of your cheeks. Try slicking it over lips for a juicy, tinted balm with or without liner. And, rest easy knowing the perky sunflower seed oil brings your skin high amounts of essential fatty goods (i.e. linoleic acids) to help moisturize, regenerate and condition the skin. Fast fact: the amount of linoleic acid (which slows aging) in skin declines with age and can be stripped by harsh soaps and cleansers. And, trust Tarte to give you one giddy blush without parabens, synthetic fragrances, or petro-chemicals.

Your cheeks will beg to wear this organic duality of an effervescent colour and nourishing treatment again and again.